There are millions of sellers who stock Amazon’s virtual aisles. Amazon aims to promote competition and provide an opportunity for new users to get space against professional sellers. Amazon algorithm allows users to get traffic. Find out more about A 10 algorithm in this article.
While it is referred as “A10” algorithm, it has similarity to Amazon’s A9 algorithm. The difference is that there are changes in some factors. User search relevance has become more important than before. It has lowered the need for internal sponsored links because users are able to get the exact thing they want.
Seller authority also matters. It is among what determines high ranking on Amazon. A seller who has the best feedback is one who prevails. They consider the amount of time the seller has been on Amazon. Not only that, they consider how often the products have been returned and how those returns have been handled. A larger product catalogue is a way of building authority.
You get higher ratings if your product has relevance to a variety of searches. You can fit your products in many categories that you would like. The amazon a10 algorithm usually shows related products. You just need to use the right terms for your product to be shown on the side bar.
Most of the sales come from products that are similar. Products that are bought along each other have higher rankings because users don’t have to search for it. The more keywords you use that are related, the more your products will show up.
Sponsored ads are not as relevant as they used to be but they still make a different in ranking. Purchasing impression and ads still ensure you are seen. Amazon knows that just because people keep seeing a product does not mean they want it. They go into rankings so as not to promote subpar products.
Click-through rates are vital. The first impression of your product will determine your click-through rate. A photo that is of high quality will capture the attention of users. Use a strong title and description by use of keywords for your product to get high search ranking.
You can add your Amazon link to your message boards, blog post and website to increase your ranking. It is effective compared to Amazon’s native PPC. Conversion helps boost your ranking. It means that they balanced between the good and bad and chose your product because it suits your needs. To know more about algorithm, click here: https://en.wikipedia.org/wiki/PageRank.
